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January 9 2012

love, love, love this. great work from lululemon capitalizing on pop culture.

and i think it’s totally rad that they weren’t afraid to curse. i’m proposing that 2012 becomes the year we teach our brands that sometimes it’s OK to have a strong personality ;)

  1. laurenwelty reblogged this from rosiesiman and added:
    “Diva cup changed my life” is...best line, ever.
  2. takedownthestreets reblogged this from rosiesiman
  3. notes-to-no-one reblogged this from rosiesiman
  4. hellothereclap reblogged this from rosiesiman
  5. flightless-byrd reblogged this from ccarpediemmm
  6. rissarue reblogged this from rosiesiman
  7. ccarpediemmm reblogged this from rosiesiman
  8. unkemptgirl reblogged this from rosiesiman
  9. blasko said: Yes! This is great stuff.
  10. otterspokeman reblogged this from tinananaaa
  11. tinananaaa reblogged this from nonplaudite and added:
    Agreed. You have to move so fast with this stuff. Another week and it could have felt stale.
  12. nonplaudite reblogged this from rosiesiman and added:
    As a marketing tool, I...this works because...acted quickly....
  13. ashleymichelle reblogged this from rosiesiman and added:
    was so cool? This is pretty awesome.
  14. rosiesiman posted this